Copywriting

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Content is king these days, and one way to stand out from the competition is with engaging and well-written copy that represents you. Demonstrate your expertise, knowledge and high ethical standards through informative and relatable content that leaves the reader confident that you will deliver safe and successful results. We understand that your business has its own voice, so all your copy, whether it be blogs, web copy, newsletters, social posts, or advertising, should sound like you.

Vicky

Vicky Eldridge: Journalist and Copywriter

Vicky Eldridge is an award-winning journalist, editor and founder of Vicky Eldridge Copywriting. She has specialised in the aesthetics industry for 20 years and set up the first UK magazine dedicated to this sector – Aesthetic Medicine – in 2004. In 2015, she won a Safety in Beauty Diamond Award for her contribution to supporting standards within the industry and the MyFaceMyBody Award for Journalist of the Year. She has also edited and contributed to five supplements for The Times on behalf of Raconteur. Having been freelance since 2020, she has worked on a variety of projects for a broad spectrum of clients within the aesthetics industry. In 2023 she was part of the team that set up the UK’s first Menopause in Aesthetics Conference (MiA) with Charlotte Body and Aesthetic Associates.

Chloé Gronow: Writer, Editor and Content Manager

Chloé Gronow is a skilled writer, editor and content manager, specialising in aesthetic medicine. She supports individuals and businesses with copywriting, blogging, social media strategy, editing, ghost writing, awards entries and conference management. Thanks to almost a decade working in aesthetics, Chloé understands how to communicate effectively with both consumers and professionals – driving traffic to your website and positioning you as an expert in your field. Chloé has a BA (Hons) in English and Contemporary Media, and an NCTJ Gold Standard Diploma in Journalism. 

Chloe
The Aesthetic Scribe

Lorna Jackson: Bespoke Copywriting, and Content Creation

The Aesthetic Scribe provides quality, bespoke copywriting, and content creation services for all types of aesthetic businesses including medical professionals, clinics, trainers, services providers, product/device manufacturers and distributors. 

Not everyone loves to write, or has the time, so why not let The Aesthetic Scribe craft content for you. The Aesthetic Scribe is Lorna Jackson, a seasoned writer, and trusted commentator on the medical aesthetics sector with 20 years’ experience in trade journalism, stakeholder engagement, and the creation of specialist aesthetic content with in-depth clinical knowledge. 

Lorna Jackson's Copywriting Services Include:

  • B2B/B2C blogs
  • Press releases
  • Article ghostwriting for aesthetic sector journals
  • Magazine advertorials
  • Promotional material for events or training courses
  • Website content and more. 

An award-winning journalist, winning Journalist of the Year at the MyFaceMyBody Awards 2014, Lorna was Editor of ConsultingRoom.com from its inception in 2003 until deciding to take the leap and start her own business as The Aesthetic Scribe in 2021. 

Lorna’s skills are broad and much sought after, so there are very few writing projects that cannot be accommodated, from regular deliverables to ad-hoc, time-limited projects. She has worked with many high-profile clinics, suppliers, and training companies within the sector who have sought out her unique skills for well-written, engaging, sector-specific content. 

Here’s What Some of Her Clients Have to Say.

“We have worked closely with Lorna to support the development of our new website, looking at the layout and providing new content. Lorna has been excellent in her approach communicating continually and ensuring we are updated throughout the project and confirming at all stages this has met our expectations. Lorna is professional, and diligent and has researched effectively to deliver outstanding content. We would absolutely recommend her.”, Blemish Clinic

“TSK Laboratory has benefited from Lorna's experience as a writer and editor numerous times in the last few years. From white papers to online articles. The reason we like working with Lorna is that she knows the industry, how to get a message across with her to-the-point writing style that is easy to read, and the fact we rarely need a second draft. You won't regret hiring Lorna for the job!”, Pieter Versteeg, Marketing Manager at TSK Laboratory

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