PLIM is a pioneering fintech company focused on transforming credit services in the aesthetics sector. The business responds to increased consumer demand for holistic health and beauty solutions, where combination treatments in aesthetics, wellness, and weight loss are driving interest in accessible and trusted finance options.
Founded by CEO Nada Ali Redha, PLIM exclusively connects patients with highly sought-after surgeons, doctors, and expert practitioners. The secure online platform reshapes the way consumers engage with and pay for aesthetic and cosmetic treatments, offering instant, discreet access to clinics, practitioners, and treatments anywhere in the world. Partnering with over 700 clinics in the UK and Switzerland, including practices led by leading surgeons such as Mr. Norman Whitehouse and Dr. Sabrina Shah-Desai, PLIM enables patients to choose providers based on quality, not just affordability.
The platform enhances the consumer journey at every stage. Users can search for clinics, practitioners, and treatments by location or type, read verified reviews, request private consultations, select interest-free payment plans ranging from one to twelve months, and access concierge services for tailored advice and bookings. The platform’s concierge service also reduces administrative burdens for clinics, managing tasks such as consultation forms, invoicing, and payment receipts.
PLIM supports both surgical and non-invasive procedures, including toxins, dermal fillers, biostimulators, lasers, light therapy, and ultrasound treatments. By providing transparent, secure, and patient-centric payment options, PLIM allows consumers to complete full treatment plans without compromising quality. Privacy and security are embedded in every feature, with discreet billing and data protection at the core.
The platform is powered by an intuitive search engine that streamlines the booking process while offering exclusivity and invitation-only privileges. PLIM earns a small commission from partner clinics rather than charging interest fees, enabling an accessible and transparent service.
PLIM has contributed to growth in the UK aesthetics market, where cosmetic surgery procedures rose by 5% and non-invasive interventions increased by 8.4% between 2024 and 2025, according to the British Association of Aesthetic Plastic Surgeons and the UK Aesthetic Industry Market Report. The increase in combination treatments, where practitioners layer multiple modalities, has further driven demand.
PLIM’s approach allows patients to access comprehensive treatment plans, combining surgical procedures with regenerative and non-invasive interventions, supporting optimal outcomes. The platform’s consumer-centric design ensures informed decision-making, safety, and elevated service standards.
“PLIM is more than a transactional platform,” explains Nada Ali Redha. “We cater to consumers who prioritise wellbeing and lifestyle, ensuring that their money moves effortlessly and securely. The epitome of quiet luxury.”
More information is available at www.plim.co.uk.