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Many thanks to the author of this blog Pam Underdown who is the founder and owner of Aesthetic Business Transformations, a business coach, trainer and speaker working exclusively in the medical aesthetic industry. After establishing her first aesthetic business in 2005, she is uniquely placed to help aesthetic professionals understand exactly how to grow their practice, improve their marketing and increase their profits. Pam also teaches efficient strategies to help busy aesthetic professionals to eliminate any fear of sales and marketing, introduce systems and processes to improve efficiency and productivity, whilst providing the structure, support and accountability to build a sustainable and profitable practice.
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