Podcast: Setting up Your Business

Mr Adrian Richards
By Mr Adrian Richards

Mr Adrian Richards is a Consultant Plastic & Cosmetic Surgeon and is Medical Director at The Private Clinic of Harley Street. He trained in Oxford and London.

Ron Myers is Director of www.consultingroom.com and has many years of experience in the Aesthetics industry in the UK.  Adrian Richards asks Ron Myers from Consulting Room about tips that he thinks are important to consider prior to starting your aesthetics business.

In this Podcast Ron discusses:

  • How to develop a simple business plan
  • How to assess your target gross profit margin
  • How to maximise your conversion rate following an enquiry
  • How he uses direct response to answer his telephone enquiries out of hours.

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