Adrian Richards from Cosmetic Courses asks Ron Myers from The Consulting Room about tips that he thinks are important to consider prior to starting your aesthetics business.
Ron Myers is Director of www.consultingroom.com and has many years of experience in the Aesthetics industry in the UK.
In this Podcast Ron discusses:
- How to develop a simple business plan
- How to assess your target gross profit margin
- How to maximise your conversion rate following an enquiry
- How he uses direct response to answer his telephone enquiries out of hours.
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