Sustainability in Aesthetics

This presentation is hosted by Ron Myers, Business Coach and Mentor from Aesthetic Business Partners LLP and Zoe Myers, Owner of Authentic Aesthetics from Authentic Aesthetics.

Ron helps aesthetic clinics and suppliers to maximise their profits. With a proven business background in identifying and capitalising on trends, and with a love of the natural world, Ron is keen to champion and incorporate sustainability issues in the Aesthetic arena.

After a career in the pharmaceutical industry, which included being involved in the launch of Botox® in 1994, Ron, with his business partner Martyn Roe, set up a consultancy business called Aesthetic Business Services. They helped to develop Wigmore Medical’s “one-stop-shop” concept for aesthetic suppliers and launched the FACE conference, www.faceconference.com, in 2002.

Zoe has been in the Aesthetic industry for almost 10 years having started out as an Aesthetician in a Birmingham based Aesthetic clinic. During her career she has worked as a customer experience specialist and business development manager for HydraFacial UK. She is now the proud owner and director of Authentic Aesthetics in Kenilworth, Warwickshire, established in 2019. Since starting out as a 1 room clinic operating 3 days a week the clinic has grown into a 2 room clinic, open 7 days a week, with 4 part time Aestheticians. Zoe has an insatiable interest in helping her clients achieve better skin and uses education to keep clients invested and returning for regular treatments.

One definition of sustainability is meeting our own needs without compromising the ability of future generations to meet their own needs. Its a concept that we, our staff and customers are all aware of - but don't necessarily practice in our personal or business lives. I discuss the importance of this with my daughter (who runs a skincare clinic) and reflect upon what small businesses can practically do in our industry sector.

The presentation slides are available via the PDF download Here.