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From January 1st 2010 to 31st December 2010 just over 1.2 million individual sessions were served by www.consultingroom.com, with an average of just over 100,000 people visiting the website each month.
This shows a rise on our 2009 figures and brings us back in line with our 2007 web traffic figures, prior to the onset of the current economic conditions, which would lead us to conclude that confidence is returning to consumer spending, particularly in relation to luxuries such as beauty treatments and more expensive elective cosmetic surgery.
However with the increase in VAT at the start of 2011 from 17.5% to 20% and the application of VAT to purely cosmetic treatments to be heavily scrutinised by HM Revenues & Customs in the coming years, the uncertainty over the demand for cosmetic and aesthetic treatments is palpable. Yet an ageing set of ‘baby-boomers’ (those born from 1946 to 1964) who maintain a disposable income is likely to continue to facilitate growth in the coming years.
Yet again, around 320,000 searches were made using our database by people searching for a clinic or practitioner providing a specific treatment, procedure or product in 2010.
This represents a level performance on 2009 figures and shows that there are a significant number of people visiting The Consulting Room™ seriously looking for information with an intention to actually visit a clinic for treatment.
In general however, our seven year traffic performance (see graph to right) continues to show a healthy trend for the site in the current climate as we recover somewhat from recession, and of course demonstrates growth since launch in May 2003.
Rank
Page Views
Products
1
18240
Botox ®
2
12546
Restylane® and Restylane Perlane® and Restylane SubQ®
3
12209
Macrolane™ VRF
4
12015
Teosyal ®
5
9235
Juvéderm ® ULTRA
6
8253
Surgiderm ®
7
7266
Restylane® Vital
8
7174
Smartlipo ®
9
6784
Xeomin ®
10
6622
Belotero ®
Searches
Treatment
8178
Laser and IPL Hair Removal
5731
Micropigmentation (Semi Permanent Make-up)
5346
Microdermabrasion
3792
Sclerotherapy and Microsclerotherapy
3382
Chemical Peels
3271
Mesotherapy
3163
Laser Tattoo Removal
2781
Electrolysis
2331
Laser Lipolysis
2085
Penile Augmentation Surgery
Product
9380
3872
VelaSmooth™ & VelaShape ™
3279
Fraxel ™ SR Laser
3138
2998
VASER® Lipo
2640
Obagi Blue Peel
2600
Restylane ® and Restylane Perlane® and Restylane SubQ®
1973
Sculptra ®
1935
Thermacool ™ By Thermage®
1845
Ultrashape®
Region
3674
London Central
1408
Bedfordshire
1355
West Midlands
1212
Greater Manchester
1199
Cheshire
1127
Essex
1113
Lancashire
1103
Hampshire
1091
Glasgow
1072
Surrey
11
1061
West London
12
1007
Kent
13
964
North London
14
942
Devon
15
West Yorkshire