Edit how effective are breast implants

<p>Fast becoming a best seller in Britain, Spain, Mexico and France, and hailed by surgeons as a ‘change in paradigm’, the British IMPLEO range has technology so innovative, it has over the past few months sparked a series of light-hearted social media stunts where surgeons around the world attempt to manipulate and wring the device in different ways to test its resilience – with one surgeon in Argentina repeatedly running it over with his car and a British clinician using an excavator in unsuccessful attempts to split the device.</p> <p>Unlike other brands, IMPLEO’s shell is 100% filled with gel – rather than 90% to 95% as most in the market – therefore minimising the common ‘rippling’ effect. Its unique, squeezable consistency also means that surgeons can insert the implant through a smaller incision, resulting in a smaller scar for the patient.</p> <p>Some of the world’s top surgeons were seen over the two days straining and #IMPLEOtwist-ing, with their efforts photographed and spreading on Twitter and Facebook.</p> <p>GC Aesthetics’ Chief Executive Ayse Kocak commented;</p> <blockquote> <p>“<em>It was exciting to witness surgeons from all round the world coming together to not just witness – but test themselves with their own strength – the revolutionary softness, stability and durability of our bestselling range of our implants. I am delighted that so many people took part and had fun whilst learning about this innovative technology. Our IMPLEO really has been twisting all round the world, well, in the hands of people from all over the world, at least!</em>”</p> </blockquote>

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